Meet the Marketing Team

By Sarah Hampton, Marketing Manager

Hi everyone! For all of you that don’t yet know me, I’m the Interim Marketing Manager within the central Marketing team. For our first blog post I thought it would be a good idea to tell you a little bit about what we do, and what you can expect to read on this blog.

But first things first, let’s introduce you to the team:

The Marketing Team:  Beverley Hoare, Sarah Hampton,
Michelle Ramsumair, Lauren Hague and Rehanna Khan.

Beverley Hoare – Deputy Director of Marketing

Beverley manages the Marketing, Digital Marketing, Telemarketing and Market Research teams and functions at the University of Bedfordshire. She’s responsible for strategic marketing planning, management of market research to inform strategic planning and management of through the line campaigns. And, she also oversees all aspects of brand management and development.

Sarah Hampton – Marketing Manager

I’ve been part of the Marketing team for six years now and am indeed a prospectus veteran, having clocked up more than 12 during my time here to date, soon to be 13 (watch this space for more information on this).  You’ll mostly find me lurking in our fabulous new Postgraduate Centre for a meeting and a hot chocolate, devising our marketing plans, and doing some serious number crunching at my desk to evaluate all of our activity.

Rehanna Khan – Marketing Assistant

Rehanna joined the team back in 2009 and is our current resident expert in all things undergraduate; focusing on a wide range of important activities from open events and conversion activities, to publications, photo shoots and profiling.

New Postgraduate website launched
earlier this year

Lauren Hague – Marketing Assistant

Lauren joined the University in 2011 and at the time of writing this blog post, is half way around the world on a holiday of a lifetime, as she backpacks her way around central America. Since joining the team, Lauren has been working on our Postgraduate campaigns and has even re-launched a brand-new Postgraduate website 

Michelle Ramsumair – Marketing Administrator

Michelle joined our Marketing team in 2011. Prior to this, she worked with us for many years as an intern whilst completing her undergraduate studies at Bedfordshire. She’s a team member with many talents, having worked on our on-campus branding and signage, media buying, and most recently a bespoke publication to launch our new Milton Keynes campus (more on this later this week).

So that’s who we are, but what exactly do we do I hear you say. Well that’s the purpose of this very blog. Every day in the Marketing team is different as there’s so many projects going on, all with one main goal: to provide a first-class service to our potential students, and staff members.

So be sure to keep checking back here regularly to read about our awards and achievements (a great nod to best practice), as well as some key projects that we’re introducing to benefit individual courses and departments, as well as the University as a whole. And, if you like what you see and want to know more, be sure to get in touch, we’re just a hop, skip and a jump away from another meeting with the promise of hot chocolate! J