All change!

By Lauren Hague - Marketing Assistant

Well what can I say, no week in marketing is ever the same, and I can definitely say that for the past week!

Firstly we have shortlisted for another award, this time the CIPR PRide awards for the Best External Publication for our Postgraduate Prospectus! 

We are all very proud. Not only does a lot of work go into the finished publication but the actual award submissions can be pretty grueling too. You often have to prove how you have met the objectives set and prove why the publication was not only successful but innovative too. This sometimes involves a great deal of number crunching and some (a lot of) pestering of our Market Research Manager for help with the research! (Thank you Andy!)  So it is always nice when our hard work pays off and we are shortlisted.

Wayhay! We have been shortlisted for a #CIPR #PRide award for Best External Publication for our Postgraduate Prospectus! Happy Friday :)
— The PG Team (@uobpg) July 26, 2013

This week are nearing the sign off of the new postgraduate prospectus, which we are all very excited about, it, is always great to see a project completed (and off our desks!) Just in time to start working on the revamp of the UCMK prospectus.

Me, Rehanna and Scott are also currently working on updating 13 subject guides between us. These are designed to show prospective undergraduate students what is going on in their subject area they are interested in. They contain news stories, student profiles, what courses are available, what the facilities are like and staff updates. I like doing these kinds of jobs as it means a lot of liaising with different departments and is a great way to update your knowledge about what is going on around the University, which is vital when you are working in marketing.

Bye Bye Marketing pod! :(

In other news… it’s all change again in the team as I will be leaving *sob *sob. I have accepted a position in the Digital Marketing Team as Digital Marketing Officer. I won’t be going too far (3 rows of desks to be exact) and will still be working closely with the team but in digital capacity instead. I am very excited about taking on the role and to get stuck in. I did my degree in Digital Media Design so digital communication is where my interest lies.

Hello Digital Marketing pod!

I have loved working in my team and will be sad not to be sitting with them anymore (which will just mean more lunches to catch up!),  I have learnt an enormous amount since I have started and great deal of that is down to the team taking the time and being patient enough to show me. Thank you!:-D 

So overall I’d say a pretty good week all in all. Shortlisted for an award and a new job, can’t complain…

New member of the team!

By Scott Buist - Marketing Assistant

So I wanted to introduce myself as the newest member of the team. I very recently started (Monday last week) and can’t believe I’m two weeks into the job already! Time fly’s when you’re busy and that’s certainly what we are. I am employed to help the marketing team of the University of Bedfordshire during this very busy period, helping with all sorts from clearing to the new prospectus.

My first week was a bit hectic as all jobs are when you are learning the ropes. We had a team meeting within two hours of me starting, where Sarah, Michelle, Lauren and Rehanna were all discussing progress on their various projects and future ones. I had a blank face through some of it, but was fast making notes to look up when I got back. It was a quick learning curve to say the least!

Currently my mind has eased as I have a much better understanding of how the University operates. I have been given some exciting projects which I have got stuck into. I’m sure some of you will see my handy work in publications such as the new subject guides and the new Postgraduate prospectus, which are going to print as I write this message!.

 Hope you all have a great day. Let’s all hope this lovely weather continues!

Musings of a marketing muse...

by Rehanna Khan - Marketing Assistant

Hi Everyone

It’s Wednesday 24 July which officially marks two weeks since the big move into The Atrium and though it’s not been without its little dramatic moments, the process has been auspiciously smooth! From overcharged air conditioning (which is appreciated in sweltering temperatures but not-so-much when causing sore throats, headaches and the shivers), to out-of-use ladies WCs (we were kindly given use of the gents – and they were redirected downstairs), is about as bumpy as the ride got. I’m glad to report we’re all settled in now and enjoying the new open surroundings. Drop by sometime and we’ll be happy to give you a tour.

Welcome publication cover

This is always a busy time of year for Marketing – as is most of the year bar when we’re on leave. We’re always on the go with something to do so there’s never a dull moment. From conversion activities in full swing, our clearing campaign on the ready, to the Postgraduate Prospectus 2014 on the verge of being sent to print, updating thirteen subject guides and preparing the welcome (Hi) publication for new students, there’s really no time for a summer siesta! 

Prayer congregation in mosque

In other news… It’s day 15 of the holy month of Ramadan - meaning we’ve hit the midway mark already, leaving just 14 days. I admit it’s difficult to be in a state of nil-by-mouth for 18 hours on average per day, but then it wasn’t designed to be easy. Ramadan is the opportunity for Muslims to foster a sense of self-awareness and reflect on our lives. It offers the time to grow for the better and focus on the spiritual aspects of everyday life through practicing patience, discipline, compassion for the less fortunate and gratitude for what we have. The global unity is what always strikes me.

Have a blessed day!