This week we received our printed 2019 undergraduate
prospectus. The team laugh at me for getting excited at this, but I love holding
the prospectus in my hands, and seeing all the hard work from the previous
months come together as a final product.
What people may not realise is that we start thinking about
design concepts and layouts in the summer, start organising photo-shoots in
September, and collating and writing copy in October, so when we receive the
finished product, it’s a culmination of over six months of hard work.
This year we made the decision to move some of the content
previously
located in the back section of the prospectus to the front, so
prospective students have more information about things like the Students’
Union, student support, and accommodation initially. We also spent a lot of
time changing the layout of our course openers. In previous years the openers
had been quite busy, with multiple photos and blocks of text with coloured
backgrounds. This year we’ve focused on one main image, and tried to incorporate
some white space to make the pages more appealing, and easier to read. 
The new simulation labs opened in Luton last year, and we
were lucky enough to be able to sneak into a couple of sessions and take some
photos of the fantastic, new nursing facilities. We were also able to update
most of the profiles for this year’s prospectus. We often liaise with
academics, asking them to recommend some students, and try to feature at least
one student from each subject area, so prospective students can hear first-hand
what it’s like to study at Bedfordshire. I’m in the process of contacting
postgraduate students to feature in the 2019 PG prospectus at the moment, so if
you’re a PG student that would like to feature in one of our prospectuses please get in touch!
My task for today is to send a couple of boxes of the new
prospectus to all of our reception desks around campus. They should be available
from next week, so if you see one please pick one up and let us know your
thoughts!
Sara
Marketing Officer
Posts
