Back in the dark ages, Luton Borough Council and/or another well-meaning civic body (or bodies) ran something called Luton’s Looking Up. Lurid yellow t-shirts with a vaguely Breakfast TV, vaguely Acid
House logo were run off and worn by a few local lunatics and well-meaning friends of the town. That's what passed as social media in the late 1980s. As I recall - possibly incorrectly - no one knew what was going on and the campaign didn’t amount to much.
I’ve written before about Luton’s image problems, although it appears that at long last, there’s a real and serious set of exciting initiatives which will transform our loveable old environs into something which hopefully will still be loveable, but new and shiny too.
On our doorstep - proposed new ground for Luton Town FC |
Last known happy Arsenal fan |
And that’s not all Luton town watchers – light rail to the
airport, the busway, bridge installations, a new shop called Smiggle and new doughnut
shops in The Mall….. there’s so much going on, it’s hard to keep up. Luckily,
the excellent Luton Developments on both Facebook and Twitter deliver regular updates on
what’s going on in the town, building-wise.
Looking back, the Luton’s Looking Up campaign didn’t do any
harm. This may have been because it didn’t leave a legacy. Unlike Northampton, whose
musical invocations of a
new Eden in middle England only 60 miles by road or rail from London is not
only huge fun, but also ridiculous; anyone who knows their local history knows that
the Garden of Eden was in
Bedford.
Enjoy the Northampton
song? The A-side is even
more bonkers…….
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