by Rehanna Khan, Marketing Assistant
Hi Everyone
It's been a while, hasn't it? What have you been up to? It's been business
as usual in the marketing department and no less busy.
Last week, we had the much anticipated 2015 prospectus pitches. Held on the
grounds of the picturesque Putteridge Bury campus, we (a panel of six plus me)
welcomed three agencies in all their powerpoint glory. It’s always interesting
to see how each agency has interpreted the brief, what thought process has gone
into the design and through what means they propose to achieve the end product.
The agencies truly impressed with their bold designs and innovative concepts. What
I found most fascinating was how each agency unanimously adopted the idea of
storytelling. Each campaign concept seemed to follow a specific dialogue and
sequence of images that depicted an overall theme of achieving aspirations by
studying at Bedfordshire. We will be appointing an agency next week so keep
your eyes peeled when we reveal who got it.
Currently, we are making preparations for our upcoming undergraduate open days.
We have one tomorrow at our UCMK campus – there’s still time to register so
book your place now. This will be followed by the 19 October open day at both Luton
and Bedford campuses. You can register here. Open days are a great opportunity to
get a real feel for a university, its environment, and facilities, and to talk
to students and academics about your course of interest. If you are going
through the process of choosing the right university and course, attend as many
open days as you can and be sure to get all your questions answered. After all,
wherever you choose to go, you’ll be dedicating thre
e years of your life to it,
so it has to be worth it.
In other news, I have a new addiction – Game of Thrones – and I love every crude,
bloody episode so far! I’m proud to say I watched the first series in one day
flat and have now swiftly moved onto series 2 – it’s going to be a shock-fest I’m
certain. How did I ever miss it on TV? God alone knows!
Next week I’ll be celebrating Eid-Al-Adha – the celebration preceding Hajj. Hajj
- the great pilgrimage to Mecca - is a journey that every Muslim, with the
means to, must make before they die. It is by far, the largest annual gathering
of Muslims from around the world. I love watching the pilgrims on TV (airing
live from Mecca) as they perform each rite and ritual. I hope to be one of
those pilgrims one day.
Ciao for now.
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